Category: Writing for the web
The most complete guide to page title and description tags on the web. How do you write good page titles and description tags? Read all about it.
The description tag is a hidden piece of html code that can make the difference between some visitors via Google and loads of visitors via Google. This article answers some of the most frequently asked questions about the description tag.
A CMS is a great tool that helps you create and publish content on your website. What a CMS can not do, is manage your website’s content. You need a real live person to do that.
Title tags are important if you want to do well in Google. 4 examples of what not to do and 8 tips on how to get it right.
The title tag is very important if you want to score well in Google. 8 tips for the perfect title tag.
Don’t bore people with messages about your new website. It’s not just inappropriate, it could cost you customers.
Jump links or anchor links give people an overview of the content of a long page and help them to quickly go to the part of the page they want. Here’s a list of do’s and don’ts. Plus a few examples.
Content is king. This presentation, with 8 tips to increase the impact of your website, drives that message home once more.
Meaningful links help surfers to scan a page, drive clicking behaviour and enhance conversion rates. A reminder why meaningful links are important and some examples.