What is a title tag?
The title tag determines the name of a web page. Title tags are mostly visible in Google and in the browser.
The page title Google shows is a page’s title tag. The same goes for Bing.
The title tag appears in the browser title bar and the browser tabs. When you add a page to your favorites or when you share a page via social media, the title tag is what apppears as the page title.
Is the title tag important?
You bet it is. The title tag is one of the most important things to get right if you want to do well in Google. It’s not the only thing but if you neglect your title tags you’re making it very hard on yourself.
8 tips for the perfect title tag