All articles about user research


Analyse your site search to increase ROI (29-Jul-2010)

Finding out what people use your search feature for, helps you to know what your visitors really want. Once you know that, you can adjust your site accordingly and turn that knowledge into profit. Read our tips.

Experts don’t know everything, not even usability experts (19-Feb-2010)

Web builders or information architects who claim they don’t need to involve real users because ‘they know what’s best’ are pretty pretentious.

Webdesign process: is the customer king? (31-Jan-2010)

Not the company that owns the website should be central in the webdesign process but the company’s customers. Talk to them to find out what they want.